HAPPY FOURTH OF JULY, FRIENDS.
In the spirit of the holiday and the birth of our nation, we're taking the liberty of waxing poetic for just a moment on a few of the elements we hold dear, as captured on our tasting room bar:
SOUL. For those that frequent our Sunday sessions at the roastery, you know that our vinyl collection plays a steady companion to the hum of our Probat roaster, featuring a healthy dose of Americana music. The album pictured above, titled Eccentric Soul: Smart's Palace and released by Numero Group in 2009, features a compilation of tracks recorded in the unlikely soul music empire of Wichita, Kansas between 1963 and 1975 and charts "a progression from hard-boogying R&B to deep soul and hard funk noir with a strong social conscience." (Click on the image to listen to a Kenneth Carr track from the album, aptly named for divisive times.)
LIBERTY. For many years, ours was the borough where immigrants arrived straight from Ellis Island, earning Brooklyn the moniker of "America's hometown." We are a nation of immigrants, and Parlor Coffee supports refugee families continuing to seek asylum. Last month, we joined a nationwide fundraiser, Coffee for Families, organized by the good forces at Sprudge to help connect refugee families in America to community support and emergency legal aid. We're extending our efforts through the month of July, donating $1 for every drink and retail box sold in our tasting room to ASAP (Asylum Seeker Advocacy Project).
PROSPECT. The namesake of Parlor's signature blend. While there isn't much gold prospecting here to speak of—according to state law, all gold and silver found in New York is the property of the state (!)—you could say that Dillon Edwards got his start as a coffee prospector in Brooklyn. In 2012, Parlor began as a big idea rooted in an underground roastery and pocket square-sized espresso bar in the back of a Williamsburg barbershop. By definition, to prospect means "to explore or search for": a word that still epitomizes the vision and dedicated work of our team.
HOLIDAY CLOSURE + TASTING ROOM HOURS
The roastery will be closed July 4th-July 7th in observance of Independence Day. Our regular roasting schedule will resume Sunday, July 8th, and the tasting room will be open per usual from 10am-2pm. Roll by and stock up on retail boxes + Parlor Instant for your summer adventures.
Please note that orders placed online over the holiday will ship out next Monday, July 9th.